How to Prepare a Home for Real Estate Photography

How to Prepare a Home for Real Estate Photography

Capturing great real estate photos is one of the most important steps to attracting potential buyers to want to schedule a showing to see more.  Great real estate photography agents help their clients prepare the home by being honest and giving tips that are honest and respectful to help the house sell.  At the end of the day, the better the house shows in the photograph, the more action it will likely see.

There are a number of ways that a homeowner can prepare for the big photography day.

Ideally, it is best for the agent to give the homeowner clear instructions on what to do rather than suggestions or recommendations..  People tend to do what they are instructed over what is suggested. If you are not working with an agent and are planning to go it alone, this checklist will come in extra handy ensure that you’ve got everything ready.


What to Clean

Real Estate Photography Checklist
Click Here To Download

It only makes sense for the home to be thoroughly cleaned from top to bottom but we wanted to outline a few areas that require specific cleaning attention in order for a home to look amazing in real estate photos and video. These are ideal to do the day before the photo shoot. Once cleaned,  keep these areas clear so that they look their absolute best when the photographer arrives.

  • Floors
    • vacuum all carpets including stairs and area rugs.
    • Wash all hard floors with a wet mop for optimal shine
  • Countertops (clear & clean)
  • Tabletops (clear & clean)
  • Windows (Inside & Out)
  • Fireplace
  • Spider Webs (check ceiling corners with duster)
  • Landscape
    • Cut Grass
    • Pull Weeds
    • Trim long tree branches
    • Rake Leaves
    • Clear Snow
    • Clean Pool
    • Clean Porch

What to Remove for Real Estate Photography

There are a number of items in most homes that need to be removed and not shown in photographs and videos.  This can be an inconvenience because it will often involve trying to find a place to store these items while the property is on the market.  Remember to think positive.   The property is going to sell and the items will need to go into a box for moving anyway.  We suggest that once the following items are removed that they get boxed and stored right away.  The interior of the garage is rarely photographed.  This can be a great place to store these items.  Here are the items that should not be visible for the real estate photography session

  • Personal Photographs (feel free to replace them with art/landscape photos)
  • Small area rugs (it’s always better to show off the floor in its entirety)
  • Cleaning Supplies
  • Shampoo Bottles, Toothbrushes & Toothpaste
  • Shoes
  • Jackets
  • Fridge Stick-On items (magnets, pictures etc…)
  • Water Hoses (wall-mount, pool etc…)
  • Planters that are not in use
  • Magazines, Papers & Flyers
  • Countertop Appliances
  • Child Booster Seats
  • Baby Gates
  • Diaper Pails
  • Garbage (kitchen, bathroom, other)
  • Toys & Balls
  • Fireplace Mantel (limit to only a few items)
  • Personal Items on Nightside Tables & Dressers
  • Phone Chargers
  • Family Photos
  • Under bed items (these can often be visible in a photo)
  • Cars in driveway
  • Wall Stickers & Decals

Real Estate Photography Example

Day of Real Estate Photography Checklist

  • Turn all overhead lights and lamps ON
  • Turn all ceiling fans OFF
  • Turn all TVs OFF
  • Turn all computer screens OFF
  • Open blinds/window treatments to let in outside light
  • Make all beds
  • Close garage doors
  • Remove cars from the driveway
  • Remove dishes from the sink
  • Straighten All Chairs
  • Fluff and arrange furniture pillows
  • Make bed, include decorative pillows and pull linens tight
  • Clean countertops entirely
  • Put toilet seats down
  • Close closet doors
  • Remove shampoo, soap, loofahs, etc. from showers and tubs
  • Leave out fresh unused towels
  • Use a lint roller to remove pet hair from furniture
  • Remove pets from the home
  • Hide garbage cans in pantry or closet
  • Open Pool Cover and turn on water features

Consider bringing out….

  • Decorative Table Settings
  • Bright outdoor patio cushions that are not faded from the sun
  • Fresh fruit bowl to add colour

Remember that your photographer is not expected to pick up items, clean, adjust linens or re-arrange furniture.  This is the responsibility of the agent and homeowner.  If you are not sure how something will appear in the photo, plan to meet the photographer on site and ask to see a preview of the photo.  This will ensure that you are satisfied with the angles used and the contents that show up in the final photo product.  For additional information related to real estate photography and videography, visit www.otbxair.com or call 1-877-OTBx-AIR

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